For me to plan something like a lecture six months in advance is not only dangerous, it is impossible. To be asked to give a title assumes I would have something in mind at that
time. It also assumes that I wouldn’t change in the course of the intervening months. This is even more dangerous as I seem to change much these days. But if I did change, then at least the title could remain the same. When the letter came to invite me to deliver The 2003 Brendan Gill Lecture and I was asked for a title, I had no idea what to speak on. Having tried to put the tongue away for some years now, I could see no decent way to respond to this dilemma. I don’t know why but the title, the idea of Pulp Architecture, popped into my head.
However I do know why.